EP234 - Why Authentic Leadership Outperforms Hustle (A Giftology Perspective)
This episode breaks down leadership, trust, authenticity, digital credibility, and expert authority through real business experience. Tyler Dickerhoof interviews Rod Neuenschwander, co-founder of Giftology, on navigating crisis, building trust-based leadership, and creating authority through relationships.
Meet Rod Neuenschwander
Over the past two decades, Rod has led organizations through crisis, transformation, and sustained growth. As the co-founder and President of GIFT·OLOGY, he has helped redefine how businesses approach relationships—shifting them from transactional exchanges to intentional, legacy-building connections. The GIFT·OLOGY system has contributed to more than $30 million in founder wealth events, while creating bridges of trust and loyalty that traditional marketing alone could never achieve.
Rod’s work is deeply rooted in faith and anchored in the belief that generosity, humility, and integrity are not soft virtues, but the strongest foundation for businesses that endure. Whether leading a turnaround, mentoring founders, or speaking to a new generation of “Giftologists,” his focus remains consistent: helping people become the kind of leaders others want to follow and building organizations where people truly thrive.
He is the author of From Crisis to Clarity: A Founder’s Guide to Rebuilding After Breakdown, a book shaped by personal loss, reflection, and lived experience. More than a business book, it serves as a blueprint for navigating adversity, restoring vision, and multiplying impact long after the storm has passed.
Resources, books, and links mentioned in this episode:
Follow Rod Neuenschwander
www.linkedin.com/in/rod-neuenschwander
https://giftologygroup.com
The Tyler Dickerhoof Show
https://www.youtube.com/@impactdrivenleader
https://www.instagram.com/thetylerdickerhoofshow/
Subscribe to the newsletter:
https://impactdrivenleader.beehiiv.com/
Tyler is on:
https://www.tylerdickerhoof.com/
https://www.facebook.com/tyler.dickerhoof.3
https://www.instagram.com/tyler_dickerhoof/
https://www.linkedin.com/in/tyler-dickerhoof-1960351b
About the Tyler Dickerhoof Show Podcast
The Impact Driven Leader Podcast, hosted by Tyler Dickerhoof, is for Xillennial leaders who have felt alone and ill-equipped to lead in today's world. Through inspiring interviews with authors from around the world, Tyler uncovers how unique leadership strengths can empower others to achieve so much more, with real impact.
Rate, review and subscribe here on Apple Podcasts or subscribe on Stitcher and Spotify.
